Practicing ESG has become an important lesson for the sustainable operation of global enterprises. How to pursue EPS (earnings per share), but also implement environmental friendliness, strengthen corporate governance, and social responsibility, is a transformation that all enterprises in the new generation must face. problem. However, in order to practice ESG, there is more than just a slogan. The most difficult dilemma for many companies is that they cannot find a practical way to implement ESG, and it is difficult for supply chain partners and investors to participate in the grand event; Explicit costs, but financial reports may not immediately reflect performance. In order to convince the market consumers and the upstream and downstream of the supply chain to believe in "playing the real thing", Audi has used a strategy of "learning from partners to succeed" to cultivate
Taiwan's new innovations over the years, so that innovative energy can continue to be injected into the automotive industry; at the same time, Audi Taiwan is also practicing ESG , looking for forward-looking mobility solutions that are friendly to the number list environment, improve urban transportation. Deploying "Partner Success Learning" in advance, Audi relies on this trick to "help partners win and benefit themselves" The so-called partner success concept is derived from "customer success". In the past few years, more and more companies in the SaaS industry have used subscription services to help B2B customers achieve business success, allowing customers to continue to grow and profit, and thus gain the power to increase revenue.
As for Audi Taiwan, how does Audi Taiwan demonstrate the value of "Partner Success Learning"? The "Audi Innovation Award", which has been held since 2017, is committed to linking up with start-ups, inviting them to show their creativity, and then developing innovative concepts into practical solutions. This "big lead small" model can be regarded as the essence of partner success. That is to create a stage to help potential partners in more industries succeed. In this process, Audi can also benefit from each other by fostering new teams. The reason why Audi has to do this seemingly thankless job, Chen Yonghan, Director of Audi Digital Business in Taiwan, explained: