If you know anything about selling products online, you know it's no bigger than Amazon. So, Robyn Johnson, Amazon consultant and host of The Unstoppable Entrepreneur Show, shared some of the best tips for optimizing your Amazon products for SEO. So what's the secret sauce to beating Amazon's algorithm? Advertising Continue reading below The future of Amazon is 100% Prime. Use flat files to get your changes approved faster. The most important rule of Amazon 14 is customer obsession. If you want A+ ad videos, contact Cascadia Seller Solutions.
If you're a brand owner on Amazon, listen to this podcast with Robyn and James Thompson. If you use sponsored ads and Amazon hair masking service determines that you are not relevant, your ads will never be seen. Session 2: Customizing Google Analytics It may be time for Google Analytics to change its name to Google Annielytics. While I admit I'm a major fan girl for Annie Cushing, founder of Annielytics, and Jenny Halasz, search marketing consultant at JLH Marketing, Inc., data is always the main event for me when developing my SEO strategy. So you can imagine how excited I was to have it all packed into a one hour session.
Let's go over some of Jenny's top tips: Advertising Continue reading below Jenny recommends creating 3 dashboards for each Google Analytics account to answer these questions: How did people get there? What did they do during their stay? And why did they leave? If you don't know what regular expressions (regex) are, read Jenny's guide here. Data is just data. Analysis leads to insight. Jenny Halasz Pubcon Check out Jenny's full presentation here: Advanced Google Analytics - Jenny Halasz by Jenny Halasz Now for Annie's tips for Google Analytics: Do not use Google Analytics for social media reporting. They are terrible. The “Other” bucket in your channels report under Acquisition is extremely valuable.